Moosend
✓ VerifiedMoosend is an email marketing and automation platform offering campaign creation, segmentation, and landing pages at a competitive price point.
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✓ Free plan available
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⚡ At a glance
Best for: Small to mid-sized businesses and marketers looking for affordable email marketing and automation without steep complexity
✓ Competitive pricing vs. Mailchimp and similar tools for equivalent feature sets
✗ Free plan is a trial (30 days), not a permanent free tier — unlike Mailchimp or Brevo which offer ongoing free plans
An honest editorial snapshot from this tool's profile — not a paid placement.
Moosend provides small to mid-sized businesses with email marketing, marketing automation, subscription forms, and landing pages under one roof. It features an intuitive drag-and-drop editor, AI-assisted content tools, and a workflow builder for automated customer journeys. Pricing is contact-based and generally more affordable than major competitors like Mailchimp, though the free tier is time-limited rather than permanently free.
Best for: Small to mid-sized businesses and marketers looking for affordable email marketing and automation without steep complexity
Key Features
- Drag-and-drop email newsletter editor
- Marketing automation with workflow builder
- Landing page builder with templates
- Subscription form builder
- A/B testing
- Segmentation and custom fields
- AI-powered content writer
- Product recommendations (AI)
- Real-time reports and analytics
- Transactional email support with API
- SMTP server
- 130+ pre-built templates
How to use Moosend
- Sign up for a free 30-day Moosend trial (no credit card required).
- Import your contact list and organize it with segments.
- Design an email campaign using the drag-and-drop newsletter builder.
- Use the AI Writer to generate email copy and subject lines.
- Build a landing page or subscription form to capture new leads.
- Create an automation workflow (e.g., welcome series, abandoned cart).
- Set triggers and conditions for multi-step automations.
- Test your campaign with A/B testing before sending.
- Send your campaign and track opens, clicks, and conversions in real time.
- Upgrade to a paid plan as your contact list grows.
Pros
- Competitive pricing vs. Mailchimp and similar tools for equivalent feature sets
- Intuitive UI with a short learning curve, suitable for non-technical users
- Solid marketing automation included on paid plans without upselling to higher tiers
- Unlimited email sends on paid plans regardless of contact count
Cons
- Free plan is a trial (30 days), not a permanent free tier — unlike Mailchimp or Brevo which offer ongoing free plans
- Reporting and analytics are basic compared to enterprise tools like HubSpot or ActiveCampaign
- Transactional email and advanced API features require additional setup and are not beginner-friendly
- Template library (130+) is smaller than some competitors and design variety is limited
- Third-party integration ecosystem is narrower than Mailchimp or Klaviyo, which can be limiting for complex stacks
Pricing Details
| Pricing type | Freemium |
| Starting at | Free trial; paid from ~$9/mo (500 contacts) |
| Free plan | ✅ Available |
Moosend Pricing
Moosend pricing — 4 plans: Free Trial ($0 (30-day free trial)) · Pro ($9/mo (500 contacts, billed monthly)) · Moosend+ (Build a plan - custom pricing) · Enterprise (Custom - contact sales). Compare monthly and yearly costs below.
🔎 Prices verified Jul 2026 · View live pricing →
⚠️ Prices shown are for 500 contacts on the Pro plan; Moosend pricing scales with contact count (up to 1,000,000+). 30-day free trial, no credit card required. Save 15% on biannual and 20% on annual billing; nonprofits get an extra 25% discount stackable with the annual discount. Moosend is now a Constant Contact company.
Free Trial
$0 (30-day free trial)
$0 (30-day free trial)
- ✓ Unlimited email sends (up to 1,000 contacts)
- ✓ Email builder & basic templates
- ✓ AI Writer
- ✓ Marketing automation (1 published workflow)
- ✓ Landing pages & subscription forms (1 each, unpublished)
- ✓ Email & live chat support
- ✓ 2 team members
Pro
$9/mo (500 contacts, billed monthly)
$7/mo (500 contacts, billed annually, save 20%)
- ✓ Unlimited email campaigns/sends
- ✓ Email marketing automation
- ✓ Landing pages & subscription forms (published)
- ✓ Custom-coded templates
- ✓ Real-time open & click-through rate tracking
- ✓ A/B testing
- ✓ 80+ integrations & API access
- ✓ 5 team members
Moosend+
Build a plan - custom pricing
Build a plan - custom pricing
- ✓ Everything in Pro, plus any Enterprise add-ons you need:
- ✓ Transactional emails (add-on)
- ✓ SMTP server
- ✓ Custom reports/dashboards (add-on)
- ✓ Hosted files (add-on)
- ✓ CC/BCC functionality (add-on)
- ✓ Dedicated IP (optional add-on)
- ✓ Additional team members (add-on)
Enterprise
Custom - contact sales
Custom - contact sales
- ✓ All advanced features in one plan
- ✓ SSO & SAML
- ✓ Dedicated account manager
- ✓ Priority support
- ✓ SLA (Service-Level Agreement)
- ✓ Deliverability & strategy optimization
- ✓ 10+ team members
See Current Pricing →
Pricing may change — always verify on the official site.
- Sending newsletters and promotional email campaigns for e-commerce or content businesses
- Building automated drip sequences and customer onboarding journeys
- Capturing leads via landing pages and subscription forms
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Alternatives to Moosend
See how Moosend compares side-by-side with similar tools
Moosend Current |
Metricool
|
Sparkloop
|
Later
| |
|---|---|---|---|---|
| Rating | ★★★½☆ 3.6 | ★★★★½ 4.3 | ★★★★½ 4.3 | ★★★★☆ 4.2 |
| Trust Score | 60/100 | 86/100 | 86/100 | 84/100 |
| Pricing |
Free Trial
$0
Pro
$9/mo
Moosend+
Custom
Enterprise
Custom |
Free
$0/mo
Starter
From $25/mo
Advanced
From $67/mo
Custom
Custom |
Free (Recommendations Platform)
$0/mo
Referral Programs Add-on
$2,000/yr add-on |
Starter
$25/mo
Growth
$50/mo
Scale
$110/mo |
| Data updated | 26 days ago | Not yet | 1 month ago | Not yet |
| Try → | Compare → | Compare → | Compare → |
About Trust Score
Trust Score (0–100) is the average of five quality criteria — Value for money, Free plan, Ease of use, Features, and Transparency — scored on a strict scale. Popularity, brand size, and affiliate commissions never affect it. Tools marked "Editorial estimate" are not yet hands-on tested. How Trust Score works →
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