Dub
✓ VerifiedDub is a modern link attribution platform combining branded short links, real-time conversion analytics, and affiliate/referral program management in one place.
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✓ Free plan available
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⚡ At a glance
Best for: Marketing teams, growth hackers, and SaaS companies needing branded short links, conversion attribution, and affiliate program management
✓ All-in-one: short links, analytics, and affiliate programs under one roof — reduces tool sprawl
✗ Affiliate/partner program features are newer and may lack the depth of dedicated platforms like Impact or PartnerStack
An honest editorial snapshot from this tool's profile — not a paid placement.
Dub unifies short link creation, advanced analytics, and partner/affiliate program management into a single platform. It offers features like custom domains, QR codes, device/geo targeting, A/B testing, and full-funnel conversion tracking from first click to sale. Built for marketing teams that need more than vanity metrics, Dub scales from solo marketers to enterprise customers.
Best for: Marketing teams, growth hackers, and SaaS companies needing branded short links, conversion attribution, and affiliate program management
Key Features
- Branded short links with custom domains
- QR code generation with brand customization
- Device and geo targeting per link
- A/B testing for links
- Deep links support
- Real-time click, lead, and sales analytics
- Full-funnel conversion tracking
- Affiliate and referral program management
- UTM builder and custom link previews
- Folders and role-based access control
- Webhooks and integrations
- Password protection and link expiration
How to use Dub
- Sign up for a free Dub account.
- Create your first short link by pasting a long URL into the dashboard.
- Add a custom domain (e.g. yourbrand.link) to brand your short links.
- Use UTM templates to tag links for campaign tracking.
- Generate QR codes for any short link.
- Set up conversion tracking and view real-time click analytics.
- Use Dub Partners to set up an affiliate/referral program with automated payouts (Business plan and above).
- Upgrade your plan as your link volume, tracked events, or partner payouts grow.
Pros
- All-in-one: short links, analytics, and affiliate programs under one roof — reduces tool sprawl
- Real-time conversion tracking from click to sale gives genuine revenue attribution
- Custom domains boost click-through rates and brand trust
- Open-source core increases transparency and trust
- Clean, modern UI praised by users migrating from Bitly
Cons
- Affiliate/partner program features are newer and may lack the depth of dedicated platforms like Impact or PartnerStack
- Free plan has meaningful usage limits that push growing teams toward paid tiers quickly
- Pricing can escalate steeply for high-volume link creators or large teams
- Advanced analytics and conversion tracking require SDK/API integration, adding technical overhead
- Smaller integration ecosystem compared to established players like Bitly
Pricing Details
| Pricing type | Freemium |
| Starting at | Free |
| Free plan | ✅ Available |
Dub Pricing
Dub pricing — 5 plans: Free ($0/mo) · Pro ($30/mo (monthly billing)) · Business ($90/mo (monthly billing)) · Advanced ($300/mo (monthly billing)) · Enterprise (Custom annual billing). Compare monthly and yearly costs below.
🔎 Prices verified Jul 2026 · View live pricing →
⚠️ Dub offers two connected product lines: Dub Links (URL shortening, QR codes, analytics - shown here) and Dub Partners (affiliate/referral program management, sold as a bundle with Links on Business tier and above). Yearly billing saves 17% vs monthly. All paid plans include a 14-day free trial.
Free
$0/mo
$0/yr
- ✓ The most generous free plan on the market. 1,000 tracked events/mo
- ✓ 25 new links/mo
- ✓ 1 user
- ✓ 3 custom domains
- ✓ real-time analytics
- ✓ 30-day analytics retention
- ✓ AI assistant
- ✓ link tags
- ✓ API access
- ✓ UTM templates
- ✓ QR codes
- ✓ basic support.
Pro
$30/mo (monthly billing)
$300/yr ($25/mo billed yearly, save 17%)
- ✓ For small teams or creators needing advanced link features. 50K tracked events/mo
- ✓ 1K new links/mo
- ✓ 1-year analytics retention
- ✓ advanced link features
- ✓ free .link domain
- ✓ link folders
- ✓ deep links
- ✓ 10 custom domains
- ✓ 3 users.
Business
$90/mo (monthly billing)
$900/yr ($75/mo billed yearly, save 17%)
- ✓ Best value - for fast-growing startups and businesses looking to scale. 250K tracked events/mo
- ✓ 10K new links/mo
- ✓ 3-year analytics retention
- ✓ conversion tracking
- ✓ A/B testing
- ✓ customer insights
- ✓ event webhooks
- ✓ 100 custom domains
- ✓ 10 users. Includes Dub Partners: $2.5K partner payouts/mo
- ✓ basic reward structures.
Advanced
$300/mo (monthly billing)
$3,000/yr ($250/mo billed yearly, save 17%)
- ✓ For hyperscalers needing higher usage quotas. 1M tracked events/mo
- ✓ 50K new links/mo
- ✓ 5-year analytics retention
- ✓ elevated API rate limits
- ✓ priority email support
- ✓ 250 custom domains
- ✓ 20 users. Includes Dub Partners: $15K partner payouts/mo
- ✓ advanced reward structures
- ✓ email campaigns
- ✓ messaging center.
Enterprise
Custom annual billing
Custom annual billing
- ✓ For large organizations with custom needs. Unlimited tracked events
- ✓ unlimited new links
- ✓ unlimited custom domains
- ✓ unlimited users
- ✓ SSO/SAML
- ✓ audit logs
- ✓ dedicated Slack support
- ✓ dedicated success manager. Includes Dub Partners: unlimited partner payouts
- ✓ volume discounts
- ✓ partner network access.
See Current Pricing →
Pricing may change — always verify on the official site.
- Running and tracking affiliate or referral programs for SaaS products
- Creating and managing branded short links for marketing campaigns at scale
- Attributing revenue to specific marketing channels, links, or partners
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Alternatives to Dub
See how Dub compares side-by-side with similar tools
Dub Current |
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Surfer SEO
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Gumroad
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|---|---|---|---|---|
| Rating | ★★★★½ 4.3 | ★★★★½ 4.3 | ★★★★½ 4.3 | ★★★★☆ 4.2 |
| Trust Score | 86/100 | 86/100 | 86/100 | 84/100 |
| Pricing |
Free
$0/mo
Pro
$30/mo
Business
$90/mo
Advanced
$300/mo |
Free
$0/mo
Analyst
$79/mo
Pro
$199/mo
Growth
$499/mo |
Discovery
$59/mo
Standard
$118/mo
Pro
$218/mo
Peace of Mind
$357/mo |
Pay-as-you-go
$0/mo |
| Data updated | 27 days ago | Not yet | 28 days ago | Not yet |
| Try → | Compare → | Compare → | Compare → |
About Trust Score
Trust Score (0–100) is the average of five quality criteria — Value for money, Free plan, Ease of use, Features, and Transparency — scored on a strict scale. Popularity, brand size, and affiliate commissions never affect it. Tools marked "Editorial estimate" are not yet hands-on tested. How Trust Score works →
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