HubSpot AI
HubSpot's Breeze AI is a suite of AI agents and features built into the HubSpot Customer Platform, covering marketing, sales, and customer service automation.
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✓ Free plan available
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⚡ At a glance
Best for: SMBs and mid-market teams already using or considering HubSpot CRM who want integrated AI across marketing, sales, and support
✓ Deep CRM integration means AI actions are grounded in real customer data
✗ Most meaningful AI features are locked behind paid tiers; free plan AI is very limited
An honest editorial snapshot from this tool's profile — not a paid placement.
HubSpot Breeze AI embeds AI-powered agents and copilot features across HubSpot's Marketing, Sales, Service, and Content Hubs, enabling lead generation, prospecting, content creation, and customer support automation. It includes specialized agents for prospecting, customer queries, and data research, all operating on top of HubSpot's CRM data. The AI capabilities are tightly coupled to HubSpot's broader platform, meaning full value is only accessible to existing HubSpot subscribers.
Best for: SMBs and mid-market teams already using or considering HubSpot CRM who want integrated AI across marketing, sales, and support
Key Features
- Breeze AI prospecting agent for automated sales outreach
- AI customer service agent for 24/7 query resolution
- AI data agent for instant customer research and insights
- AI-assisted content creation across blogs, emails, and landing pages
- Answer Engine Optimization (AEO) tools (Beta) for AI search visibility
- AI-powered CRM enrichment and contact data management
- Marketing automation with AI campaign suggestions
How to use HubSpot AI
▶️ Video review by HubSpot Academy (Official)✓ Verified Reviewer
Pros
- Deep CRM integration means AI actions are grounded in real customer data
- Covers the full GTM stack — marketing, sales, service, and content in one platform
- Breeze agents (prospecting, service, data) are genuinely differentiated vs. bolt-on AI tools
Cons
- Most meaningful AI features are locked behind paid tiers; free plan AI is very limited
- Full Breeze AI value requires subscribing to multiple Hubs, driving costs up significantly
- Pricing is opaque: AI agent capabilities, limits, and per-seat costs are not clearly published on the AI page
- Heavy platform lock-in — AI features are inseparable from HubSpot's ecosystem, making switching costly
- Compared to dedicated AI sales or support tools, individual agents lack depth and customization
Pricing Details
| Pricing type | Freemium |
| Starting at | Free (limited); AI features from Starter ~$15/mo per seat |
| Free plan | ✅ Available |
HubSpot AI Pricing
HubSpot AI pricing — 4 plans: Free ($0/mo (free, up to 2 users)) · Starter (From $20/mo per seat ($7/mo/seat with current promo)) · Professional (From $800/mo (includes 3 core seats; extra seats from $45/mo/seat) — plus one-time $3,000 onboarding fee) · Enterprise (From $3,600/mo (includes 5 core seats; extra seats from $75/mo/seat) — plus one-time $7,000 onboarding fee). Compare monthly and yearly costs below.
Free
$0/mo (free, up to 2 users)
$0/mo (free, up to 2 users)
- ✓ Free marketing, sales, service, content, data & revenue tools
- ✓ Basic email marketing & forms
- ✓ Live chat
- ✓ No credit card required
Starter
From $20/mo per seat ($7/mo/seat with current promo)
From $20/mo per seat ($7/mo/seat with current promo)
- ✓ 500 HubSpot Credits
- ✓ 1,000 marketing contacts
- ✓ Removes HubSpot branding from email & live chat
- ✓ Forms, simple marketing automation
- ✓ Ad management & retargeting
- ✓ CRM segments, cookie management tools
Professional
From $800/mo (includes 3 core seats; extra seats from $45/mo/seat) — plus one-time $3,000 onboarding fee
From $800/mo (includes 3 core seats; extra seats from $45/mo/seat) — plus one-time $3,000 onboarding fee
- ✓ 3,000 HubSpot Credits
- ✓ 2,000 marketing contacts
- ✓ HubSpot AEO (Beta) - AI answer engine optimization/tracking
- ✓ Social media management
- ✓ Lead scoring & advanced personalization
- ✓ Teams & omni-channel marketing automation
- ✓ Custom reporting
Enterprise
From $3,600/mo (includes 5 core seats; extra seats from $75/mo/seat) — plus one-time $7,000 onboarding fee
From $3,600/mo (includes 5 core seats; extra seats from $75/mo/seat) — plus one-time $7,000 onboarding fee
- ✓ 5,000 HubSpot Credits
- ✓ 10,000 marketing contacts
- ✓ Organize teams & multi-touch revenue attribution
- ✓ Lookalike Lists (Beta)
- ✓ Customer journey analytics
- ✓ Limit access to content & data
- ✓ Journey automation (Beta), email approvals
See Current Pricing →
Pricing may change — always verify on the official site.
- Automating sales prospecting and lead qualification within HubSpot CRM
- Scaling customer support with an AI agent that resolves queries around the clock
- Generating and optimizing marketing content (emails, blogs, ads) using AI
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| Data updated | 1 month ago | 1 month ago | 29 days ago | 29 days ago |
| Try → | Compare → | Compare → | Compare → |
About Trust Score
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